Sales & Marketing Consultant for Select International Property Developers and Purchasers
Building Sustainable Partnerships
We prioritize sustainable, long-term partnerships over project-by-project promotions, focusing on raising brand awareness for both the development and our developer partners while emphasizing the broader market potential.
A Client-Centric Vision
As a boutique real estate consultancy, our vision is to make investing in international properties simple, transparent, and accessible. We cultivate enduring relationships with clients by offering a seamless, client-centric experience, blending our expertise in international real estate with a comprehensive, one-stop service model.
Strategic Sales and Marketing for Global Developments
We specialize in crafting localized sales and marketing strategies for property developments worldwide, tailored to the preferences of Hong Kong investors. By analyzing market trends and identifying key pull factors, we create campaigns that resonate with target audiences. Our comprehensive services include:
- Product Branding: Developing compelling brand identities for developments.
- Event Management: Hosting private dinners, public exhibitions, seminars, and overseas site visits.
- Advertising Design: Producing high-quality promotional materials and artwork.
- Digital Marketing: Leveraging social media, email campaigns, and targeted online ads to reach prospective buyers.
- Market Research and Analytics: Providing data-driven insights to optimize campaign performance and investor targeting.
- Public Relations: Coordinating media outreach and press releases to enhance project visibility.
- Virtual Tours and Immersive Media: Offering 3D property tours and virtual reality experiences to showcase developments remotely.
Our commitment to a hassle-free experience ensures that purchasing quality properties abroad is both simple and enjoyable. Through innovative channels, we engage prospective buyers, introduce them to emerging real estate markets, and set new trends in the industry.
Agency Appointments
- 2013: Appointed agent of Hong Kong developer Swire Properties
- 2014: Exclusive agent of Canadian developers Pinnacle International for Vancouver properties “West 10th & Maple at Arbutus” and “Tropy at the Pier” and Amacon for “Tempo Homes”
- 2016: Exclusive agent of Malaysian developers Hunza Properties Group for Penang property “Alila2” and United Malayan Land (UMLand) for Johor property “Shama Medini”
- 2017: Exclusive agent of Alpine Return (a joint venture between Symphony Life and UMLand) for Kuala Lumpur property “Star Residences KLCC”
- 2018: Exclusive agent of Malaysian developer KSK Land for Kuala Lumpur property “YOO8 Serviced by Kempinski” and appointed agent of UK developer Berkeley Group for London properties “Goodman’s Fields”, “Willowbrook House” and “250 City Road”
- 2019: Exclusive agent of Malaysian developer GuocoLand (Malaysia) Limited for Kuala Lumpur property “DC Residensi”
- 2024: Appointed Agent for Banyan Group (“Laguna Lakelands” in Phuket) and Alfranko Group (“Novo” in Kuala Lumpur).
- 2025: Appointed Agent for Damac Properties (“Safa Gate” in Dubai) and R&F (“Princess Cove” in Johor).
We prioritize sustainable partnerships with developers, focusing on raising brand awareness and highlighting market potential. Our success in creating demand for Malaysian properties has paved the way for future developments.
Extensive Media Coverage and Past Events
Our extensive media presence and carefully curated events showcase our diverse portfolio and reinforce our position as a leader in international real estate. From radio and television to film placements and publications, we leverage multiple platforms to engage audiences and highlight the value of our developments. Our high-profile events, such as exclusive seminars and international site visits, further demonstrate our commitment to connecting investors with premier opportunities.
Radio Programs
From 2017 to 2024, we hosted three Metro Finance radio programs to share expert insights on international real estate:
- “Invest Penang” (檳城投資創未來): Aired Fridays, 4:30–5:00 PM on FM104, focusing on Malaysia’s property market and economic trends.
- “Superior International Property Investment” (環球置富方程式): Aired Saturdays, 12:00–1:00 PM on FM104, covering global property opportunities.
- “Happy Living Around the World” (歎住世界樓): Aired Thursdays, 9:30–10:30 AM on FM997, exploring lifestyle, culture, and food.
Television Appearances
Our Founder and Managing Director, Theresa Fok, shared her entrepreneurial journey on TVB’s prime-time program “Biz Triz” (商．對論) on TVB Finance. We also produced a 30-minute documentary filmed in Penang, aired on Hong Kong national television TVB, showcasing our developments to audiences across Southeast Asia and Mainland China.
Film and Advertising
Our brand extends into popular culture through product placements in films like 77 Heartbreaks and A Beautiful Moment, featuring Alila2 brochures and billboards.
Outdoor Billboard
High-visibility advertising, including a prominent billboard on Gloucester Road in Wan Chai’s commercial district, further amplifies our reach.
Published Works
Jade Land authored the first Hong Kong book on Penang property investment, Property Investment in Penang, Malaysia.
Signature Events
Our portfolio is further showcased through exclusive events, including:
- International Property Seminars: Hosted in Hong Kong and abroad to educate investors on global markets.
- Private Investor Dinners: Intimate gatherings to connect high-net-worth clients with developers.
Comprehensive Services for Buyers and Developers
Our defining feature is our customized approach to pairing buyers with developers. Through in-depth market research and partnerships with innovative developers, we provide comprehensive case studies to empower informed decision-making. Our services include:
- Agency Liaison: Acting as a direct intermediary to streamline overseas property acquisitions.
- After-Sales Support: Coordinating leasing, sales, and property management abroad.
By promoting developments holistically, we reassure clients that their overseas assets are secure. Our established network of local agencies and service providers in Hong Kong further supports developers in building their brand presence.
Overseas Site-Visits
We organize site visits to immerse buyers in the local lifestyle and environment, fostering confidence in their investment decisions.
Awards and Recognition
Our innovative approach has earned us prestigious accolades:
- 2016–2023: Seven-time consecutive winner at the Asia Pacific Property Awards – Hong Kong Regional Nominee Finalist for “5-Star Best Real Estate Agency Marketing,” “5-Star Best Real Estate Agency Single Office,” and “Real Estate Agency Website Award Winner.”
- 2020–2021: The 20th Capital Outstanding Enterprise Awards – “Outstanding Overseas Property Real Estate Agency.”
- 2023: Metro Finance’s Leaders’ Choice Awards – “Excellent Overseas Property Agency Brand.”
- 2018–2023: The Hong Kong Council of Social Service – 5 Years+ Caring Company.
